Standing Strong: A 2024 PSA on Tenant Rights and Landlord Retaliation
Back in 2024, I created a public service announcement (PSA) to remind tenants of an essential truth: they have the right and ability to defend and protect themselves from retaliation by their landlords. I wanted this message to be both informative and engaging, so I used a mix of voice-over narration, motion graphics, and B-roll footage to guide viewers through the process. To bring the visuals to life, I layered in sound design and paired it all with a quirky, upbeat song—keeping the energy high and viewers’ attention locked in from beginning to end.
This PSA was more than just an informational video; it was a creative effort to empower the community and spark confidence in standing up for their rights. By blending clear messaging with lively storytelling, I aimed to ensure the message not only reached audiences but stuck with them.